If you are not using email automation in your business’ outside sales process, you might be wasting time, money, and resources. Integrating email automation with your sales team’s regular process can help them spend more time in front of prospects, move deals through the sales cycle faster, and increase the average revenue per deal.

After this session, you’ll be able to:

• Identify key points in your sales process where you can insert automated emails that support the prospect’s buying process
• Create automated emails that map to specific sales stage goals
• Use prospect behavior to identify your prospects’ position in the sales process and send more timely and relevant emails

Who should attend: This session is for digital marketers that support a sales team or support owners that actively conduct face to face sales activities; and want to shorten their sales cycle and increase their close rate.